Digital paywalls vs the sidebar of shame
Every print publication needs to have its own digital version of course. How it monetizes that has been a subject of great debate over the past few years. The Sun newspaper is about to face a major challenge.
CRM and customer experience
Marissa Mayer's Yahoo! - one year on
It's a been a busy twelve months for the woman charged with the unenviable task of breathing life into what is in internet terms an ageing property that's taken several mis-steps.
Watch out Amazon and Google, here comes Fujitsu
Japanese computer giant Fujitsu is aiming to ride the next wave in cloud computing to rival the success of companies like Amazon, Google, Microsoft and Salesforce.com as a cloud provider in the enterprise market.
Simple - how not to launch an alternative to your regular bank
Want to know how not to launch a service? Check out this email thread from Simple.com - a new type of finance service that wants to get back to old fashioned banking service.
Awards put EuroCloud in global context
With 30 contenders already named in the pan-European EuroCloud Awards contest, a picture is emerging of the current state of cloud computing in Europe and how it competes on a global stage.
Ovum: enlightened CMOs drive digital marketing
It will be enlightened CEOs and CMOs who get to grips with digital marketing according to research house Ovum's latest analysis of the marketing automation sector.
Workday and SAP - poll results
Results are in a month after we launched a simple poll on perceptions of SAP and Workday delivering to customer need. Workday was noted out in front but a significant margin. What can we learn from these results?
Authenticity is The New Bullshit
Authenticity is something many talk about but few deliver. Why? Maybe they're not concentrating on the real job - to suck less. That's the subtext of Hugh MacLeod's latest book. It will suck about 90 minutes out of your life that you won't get back. It might change your life in the process. The choice is yours.
Can cloud fix the service experience?
Recently I had the chance to kick my CRM grievances around with Aaron Fulkerson, CEO of MindTouch, and find out why he thinks cloud can alter service for the better. Some of Aaron's answers really surprised me - I hope they spark a worthwhile debate.
Cross channel retailing at a crossroads
Are we using the wrong approach when considering how to address end customer needs in retail? Paula Rosenblum provides an interesting perspective that informs how we should think - and in more than a single category.
When Best Western price gouges does anyone care?
Best Western took advantage of the Asiana Airways crash by price gouging customers. While there may be short term moral outrage, will that same outrage get channelled into a boycott? If past evidence is an indicator then I doubt it.
Goodbye Samsung Chromebook, hello MBP, thank you PC World
I ran out of patience with the Chromebook. What was the experience of going back to PC World? Surprisingly good.
Omnichannel strategies need the customer at the centre
Omnichannel strategies will work if organisations remember that at the end of the day it's all about interacting with the customer, not a pursuit of the latest fashionable buzzword.
