Main content

Alyx started their comms career managing communications and leading on strategic planning and policy development, using data and analytics for c-suite dashboards and change programmes after a project with JISC Data Labs. Alyx works closely with diginomica's industry content and thought-leadership partners.

 

Articles by Alyx MacQueen

Avoid the pitfall of building CX from a spreadsheet - Zendesk adds proactive messages to conversational experiences

Zendesk releases proactive messaging as part of an immersive CX as customer enquiries continue to rise. How do companies find the right cadence for a personalized approach that treats customers as people without being clingy?

Chatbot assistant conversation, Ai Artificial Intelligence technology concept. Casual business man chatting with chatbot via mobile smart phone application while working on laptop computer © TippaPatt - Shutterstock

From static reports to self-service BI - Texas Tech Credit Union shares Domo project breakthroughs

The Business Intelligence landscape has changed, and it’s no longer just the domain of the analyst or IT. But the transition to self-service BI isn't a straightforward path. Brian Jackson of Texas Tech Credit Union shares how Domo helped his firm navigate the pitfalls.

Credit union
Loading
A grey colored placeholder image