Valoir's new research report finds leading organisations are facing up to a long-standing challenge - and some are getting closer to finding the elusive CX grail...
Navigating a vast product inventory is made all the harder when you don't know the name of what you're looking for!
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TruGreen's early deployment of Qualtrics Experience Agents delivers real results - 30% fewer escalations, an 8% retention uplift - and there are some on the ground lessons worth paying attention to.
Agentic AI pilots are increasing in numbers, but what happens when the customer gets stuck? Salesforce's FDE team has some suggestions.
News from this week that didn't make the cut for full analysis, but deserve an airing. This week, AI-enabled baked goods, ongoing attempt to gain digital weight at WeightWatchers, and Meta's Captain Ahab has finally run aground over his Metaverse folly.
Qualtrics executives get candid about the organisational, commercial, and technical complexity behind the vendor's shift from experience measurement to real-time action
At his first X4 summit, new Qualtrics CEO Jason Maynard declared the insight gap closed and made the case that experience context is the missing ingredient in effective agentic AI — but the harder test of whether Qualtrics can shift from measuring experiences to shaping outcomes in real time
My summing up of an interesting event from Phenom.
Buyers are using LLMs to support research more and more, leaving review sites like G2 wondering how to adapt. Tim Sanders, G2 Chief Innovation Officer, shares the company’s strategy and his take on SaaS vs Agentic platforms.
US retailer BestBuy is approaching AI on three levels.
Alongside a massive platform transitioning, along comes AI to add to the mix...
Good quarterly numbers, solid customer acquisition, a coherent product strategy, but a CEO announcing an orderly, planned transition - time to panic!!!
What would Don Draper have made of AI disruption? No matter. WPP CEO Cindy Rose is on the case.
