Adobe's race to the billion dollar marketing cloud
To be a billion dollar marketing cloud company. That's a stated ambition of Salesforce.com CEO Marc Benioff, but Shantanu Narayen, CEO of Adobe, wants to beat him to it.
To be a billion dollar marketing cloud company. That's a stated ambition of Salesforce.com CEO Marc Benioff, but Shantanu Narayen, CEO of Adobe, wants to beat him to it.
Recent data on customer enhancements at both Workday and SAP open up an important question: can you realistically compare the two companies? The answer is a qualified less. What's more important though are the insights we get into how different companies respond to their customers.
SAP wants to "unleash" its will on the CRM market (and Salesforce.com) - like Russell Crowe unleashing hell in Gladiator perhaps? - through its hybris acquisition. But clearly there are the implications for the ecommerce market and the likes of rivals such as NetSuite. The war in heaven is hotting up again.
Ariba's networks strategy is a long vision of how indirect spend gets optimized. It's a vision I find compelling.
Yesterday Salesforce.com announced plans to buy up email marketing firm ExactTarget for a cool $2.5 billion. Wall St got a bit twitchy, but industry analysts take a longer term view of what could be a bulls-eye move from Benioff.
Killing off maverick spending is one of the much vaunted claims for spend management. When put in those terms the allure sounds obvious. But what do you do when you have no systems to manage spending? Check out how Storebrand did it, achieving 20 percent savings along the way.
Connecting real-time information from its core systems of record into cloud-based systems of engagement has helped building materials distributor CH Briggs buck a construction downturn.
It's time to leave behind the old enterprise application categories of the client-server age and map a new landscape that reflects the enormous innovation and business creativity emerging in the cloud.
According to the New York Times, Workday and NetSuite are carrying on the fine Silicon Valley tradition of feuding. Workday CEO Aneel Bhusri is amused by developments so far.
SAP has announced sweeping changed in the company's management. Many of these should be welcomed as they provide the bench that will define the company's future. Net-net it is all looking good.
Workday has released its Q1 fiscal 2014 results (see pro forma above.) Those results exceeded consensus expectations and the company is now raising its full years guidance. I like what I see in these results.
The launch of SAP Fiori set off plenty of chatter in blogs and Twitter. There was a lot of confusion and discussion around pricing topics. As always with SAP, life is never that simple. There's a lot to understand.
I'm awarding SAP high marks for clarifying HANA options and a passing grade for talking about a modern user interface badged Fiori. Not approved for graduation? The cloud platform story. Read on for more.